Supreme got back with Nike on some Air Force 1s that, while maybe not the most sought-after pairs of the year, have grabbed their share of attention. Covered in NBA logos from toe to heel, the sneakers are practically a hot mess. But they are also an amazing play on the overbranding trend of this year. These pairs will go down as one of the most recognizable sneakers of the year and remind for us of what 2018 was all about.
Unless you're a hardcore sneaker collector that follows every contour of the sneaker community's ins and outs, you may have missed the second release between Packer Shoes and Adidas on the EQT models. The earlier release on the Cushion 91 set the tone for the partnership, bringing a well-designed sneaker with premium materials into a muddy forest, subverting the idea of streetwear luxury. But the following week, Packer released a pair of the 91/18s in a much more considered design —and in much more limited numbers. The streamlined sneakers pared down the color palate (this time using black, tan, and teal), letting the panels and textures play off one another for a shoe that feels just as engaged with the outdoors but is more progressive in design and sophisticated in palette. A truly quiet winner.

It used to be that winter was the season for boots. Not anymore. Knee-high or ankle boots are fashionable all year round. They come in a variety of colors and designs, from fur-lined to black leather or with straps, buckles or ties. Match them with a pair of tights in the winter or go bare-legged in the heat—a good pair of boots is a staple in any fashion collection.
Pharrell caught some flack for this "Blank Canvas" collection with Adidas, offering white knit versions of everything from the Stan Smith to his signature Running Hu. The problem: They were released as a canvas around the Hindu holiday of Holi, where bright powders are launched into the air to fill the world with color. Whether it was an act of appropriation or reverence is a debate for another time. Either way, the sneakers were a very fresh option and set the scene for popular customization like we'd see later on the Off-White Air Prestos.
2018 was an intense year for sneakers. We started the year heavy on the chunky soles and dad shoe trend, and, as the year wraps up, we're getting more into personalized pairs. White sneakers are appearing across every market, acting as canvases for amateur creatives to leave a personal touch on their kicks. Meanwhile, brands have also been focused on blending the past and the future; you’ll find this list is populated with shoes that draw inspiration or elements from the '80s and '90s, but play with them in very contemporary ways. And while technology used to be about running away from the past, the sneakers in 2018 show us that we can use it as a launching pad. This is our list of the best sneakers of 2018.
When you get to the level of Alexander Wang, there's a confidence of design that seeps through into every piece. That confidence is on full display here. On paper the Puff Trainer shouldn't make any sense: the shoe features a quilted puffer upper with lacing that attaches to the sole and ties behind the heel, a sock entry (usually reserved for speedy, summer-based runners), and a color combination of black, maroon, and neon green. But when expertly balanced with appropriate restraint and flourish, the shoes are an achievement. Not to mention the sole unit is a show-stopper on its own. The sneaker is impressive from toe to heel, and is far and away one of the best offerings from 2018.
The Air Jordan XI Concord is one of the most famous sneakers of all time—not even for basketball or Jordans, but of all time. It's not just that they're a total 10 out of 10 on aesthetics, but they also carry cultural weight that few other sneakers can. It was the Concord release in 2011 that brought sneaker culture into the center of the wider conversation, and that news-cycle changed everything for sneakerheads all over the world. Suddenly we were on the national news, and even though it was for bad reasons (riots, violence, theft), the world was finally paying attention. This release was much easier to get than the 2011 pair, but they still hold the same significance.
Once the 2 Chainz sneaker with Versace was announced, all eyes turned to the brand in anticipation of what it would be. Not because of 2 Chainz, but because of Salehe Bembury, the newly minted lead footwear designer at Versace. Bembury designed with Greats and Cole Haan in the past before heading over to Kanye's Yeezy brand. The Chain Reaction was his first big sneaker with Versace, and it is literally big. The sole is a massive reconstruction of Cuban chain links, while the upper is a veritable canvas for whatever designs the Versace team or collaborators can dream up. And you know a shoe this big comes with an equally big price tag.
We don't want to confuse the two very different trends of Dad Shoes and Chunky Shoes, but the Balenciaga Triple-S represents the peak for both of them. Those trends are petering out, but we cannot deny that the Triple-S has had a massive impact, and the reverberation continues. Each chunky sneaker released since the Triple-S seems like a weak knock-off of the sneaker that truly set the tone. The year has also seen the silhouette develop and change in both look and price because the shoes sell out as quickly as Balenciaga can make them. It's truly a phenomenon.

At first blush, the Travis Scott Air Force 1s with Nike don't seem like much. In fact, they might even seem familiar because the silhouette was introduced late last year. But if you take a closer look, you'll see how special this version actually is. The canvas-like upper lends itself beautifully to customization, something we've already seen work out gloriously. But the shoe goes even further. The unique piping all over the sneaker is colored 3M, and the swooshes are removable; each sneaker comes with a collection of different swooshes made from different materials that can be swapped out depending on your mood. These Travis Scott Air Force 1s end up representing our favorite kind of footwear—the kind where there's more than meets the eye and invites a personal touch.


You may be familiar with MCM’s audacious monogrammed leather on accessories like backpacks and purses. The look is a popular one, so Puma stuck with what works for the collaboration. The two brands used the famous Suede, a sneaker worn on court by OG NBA players like Clyde Frazier, covering the shoe in signature MCM leathers. The resulting pairs were far and away one of the most expensive Puma ever released, but if you’re into the MCM style, they were worth every penny.
Is it too early to talk about Easter??? 🐰🌺 I love that it's a little later this year, so hopefully it'll be warm enough not to have to wear a big coat with my outfit! I grabbed this cute little outfit at Old Navy the other day and it screams spring! I cannot WAIT until it's not 0 and there's NO snow or ice to deal with. Spring fever, you have arrived! 🌼🌳💐
We’re calling it now: 2018 was the last year that Off-White sneaker collabs were able to maintain their omnipresent dominance, and one of the last releases of the year was also one of the best. We’ve seen earlier incarnations of the Zoom Fly before, but this blisteringly pink take is a neck-breaker. We’ve been living with Off-White sneaker remixes for more than a year, so the premise has become familiar and Abloh needed to raise the bar—this shade of pink does exactly that. There’s only so much that can piled onto a single design, and while this combination of “reimagined sneaker” with “bright color” approaches being too much, its just the right balance without going over.
The Adidas Crazy BYW deserves to be on every list it can get on. The shoe perfectly blends the heritage of Adidas’ Crazy line that launched in the early '90s while incorporating contemporary materials and design. Further, it’s an amazing representation of how Adidas is forming a new identity in the last few years: wild soles, fun texture, and playful lines. One of our earliest introductions to the shoe was the collaboration with Bristol Studio that brought us not just one take on the silhouette but two. The collaboration represented and early apex for the shoe that has been approached since, but never quite met again.
Is it too early to talk about Easter??? 🐰🌺 I love that it's a little later this year, so hopefully it'll be warm enough not to have to wear a big coat with my outfit! I grabbed this cute little outfit at Old Navy the other day and it screams spring! I cannot WAIT until it's not 0 and there's NO snow or ice to deal with. Spring fever, you have arrived! 🌼🌳💐

It’s been more than a decade since The Devil Wears Prada, and we’ve traveled more than time since that window opened into the fashion industry. With Jordan’s new women’s brand up and running, Vogue left its mark on this duo of Jordan IIIs. Each has a unique texture that offers real depth, but the achievement is a women’s line that’s strong and expressive, while providing sneakers that are covetable without being desperately "girly." These represent a cultural win on multiple fronts.
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