A sleeper hit, the LeBron 10 made in collaboration with John Elliott is pitch-perfect to Elliott’s aesthetic. The JE brand is known for taking daily staples and elevating them, and rather than purely elevating the LeBron 10, Elliott distilled the sneaker to its constituent parts, taking the shoe from an earlier era and bringing it into the present. After that work was done, he went about utilizing the panels and pieces in black and white to create depth and implicit texture. At a quick glance it may not appear that there’s much to these kicks, but there are layers to them and they deserve recognition.
2018 will go down as the year Nike and Jordan Brand started thinking about the women’s market seriously. Jordan created an entire sub brand devoted to their female customers, and launched pieces with the “1 Reimagined” program. Ten new takes on the Jordan 1 and Air Force 1 offer complete shakeups of these classic designs, shuffled up for a female customer base. Don’t let the gender designation get in the way; some of these deserve full market distribution.
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Many of the walkers who wear sandals for walking 10 kilometers or more wear socks with them. Socks put a barrier between the straps and the foot, reducing the risk of hot spots and blisters. Many walkers say they wear their walking sandals year-round, which they can only do by adding socks. Socks can also wick moisture away from the sole of the foot to keep it dryer.
The sock runner trend, perfected by the Balenciaga Speed Trainer, hit its apogee with Reebok's Run.r. Like we said, Balenciaga perfected the look, but these Sock Run.rs are still amazing. The upper is about as simple a sock you can get, with some printing on the throat, but the sole is what's most interesting about the shoe. The seemingly multi-unit sole features what looks like a separated toe (it's connected to the rest of the sole under the sneaker), a taller section at the ball for stability, and a heel cup at the back. The look is intense but surprisingly well balanced.
We know there are a lot of Jordan IIIs on this list (It makes sense; it is one of the very best basketball sneakers of all time.), but these "International Flight" Jordan IIIs are amazing and worthy of attention. They're not doing anything crazy—on the contrary, it's a colorway that seems like it should have released years ago. What's surprising about this sneaker is the off-white leather that dominates the upper. Jordan Brand is known for its combinations of white, black, red, and blue, so these more subtler tones add a sort of aged quality to the look in a way that's more than welcome. These are by no means classics, but they deserve recognition.
Adidas is currently engaged in a global push to reduce its carbon footprint, and one of the more interesting ways the brand has approached the issue is to be hyper-local. The new AM4 program underscores the brand's abilities at the SpeedFactories, which are manufacturing centers that operate in each of the global markets. In 2018, Adidas has toured around to major cities releasing local versions of a new BOOST runner calibrated for the aesthetics of each city. The shoes may not be the most aesthetically appealing pairs, but they promise a new future of manufacturing and that's huge.
2018 can boast some truly innovative steps in sneaker design, and the DMX Fusion 1 from Reebok and Pyer Moss is squarely in the pantheon of that arena. The silhouette itself is like a dozen other sock runners, but the lacing system is almost mind-boggling. The laces start at the very toe and help inform the shape of the vamp as they pull back to the quarter. Once at the quarter they crisscross a few times through loops, which are rigged so low on the shoe, they're almost at the sole. The laces then wrap around the heel before coming back to the tongue for closure with a lacelock. It's a complicated but refreshing system, and it opens the door for a lot of customization.