The Adidas Crazy BYW deserves to be on every list it can get on. The shoe perfectly blends the heritage of Adidas’ Crazy line that launched in the early '90s while incorporating contemporary materials and design. Further, it’s an amazing representation of how Adidas is forming a new identity in the last few years: wild soles, fun texture, and playful lines. One of our earliest introductions to the shoe was the collaboration with Bristol Studio that brought us not just one take on the silhouette but two. The collaboration represented and early apex for the shoe that has been approached since, but never quite met again.
It would be a lie to say that there's nothing special about the Court Purple and Pine Green Air Jordan 1s. Sort of. It's actually their simplicity that makes them special. The Jordan 1 is arguably the sneaker that launched all of sneaker culture, and while classic colorways are what sneakerheads use to measure the truth of the industry, the recent new colorways from Jordan Brand have been quickly metabolized into the mainstream. Both green and purple are colors that the larger brands seldom use in popular sneaker designs, so to see both of them used as major shades on the Jordan 1 the same week was a great move for everyone.
The Justin Timberlake take on the new Air Jordan 3 wasn’t just a game changer because it used the original Tinker Hatfield sketch for the iconic Jordan 3 as the design base (that includes a Swoosh that seems intrusive 30 years later), but also because Nike dropped the shoes when Justin Timberlake took the stage during the super bowl. It was a true sneaker moment that definitely goes down as a hallmark of 2018.
It’s been more than a decade since The Devil Wears Prada, and we’ve traveled more than time since that window opened into the fashion industry. With Jordan’s new women’s brand up and running, Vogue left its mark on this duo of Jordan IIIs. Each has a unique texture that offers real depth, but the achievement is a women’s line that’s strong and expressive, while providing sneakers that are covetable without being desperately "girly." These represent a cultural win on multiple fronts.